It is quite common for clients to want to take a presentation 'on the road'. This may be due to the geographical location of the various departments or it may be an event that needs to be seen by as many members of the public as possible. This particular example of a Roadshow was to promote the Star Wars trilogy for 20th Century Fox when the films appeared 'back on the big screen' a few years ago. We designed the trailer to incorporate a production booth, changing rooms, a full light and sound rig as well as a 29' model of an X-Wing Fighter. With the involvement of Toys R Us the truck visited 20 of their UK sites during 1 month and increased merchandise sales at every outlet.